Buyers aren’t searching anymore. They’re asking. ChatGPT, Gemini, and Google AI Overviews now answer buyer questions directly, and your company is either in those answers or it isn’t.
In this training session, Anewgo VP of Sales Beth Byrd explains AEO (answer engine optimization) with the best analogy we’ve heard: two bookstore employees, one who points you toward a shelf, and one who pulls the book and hands you the exact page you need. SEO is the first. AEO is the second. Buyers have already picked their favorite.
What’s covered:
- Alt text: why AI cannot see a single image on your website without it, and the generator built into Anewgo Console that writes it for you, one image or in bulk
- Schema markup: the invisible table of contents AI uses to navigate your site, built into every Anewgo Website
- FAQs: why one FAQ page no longer works, and the AI-powered FAQ generator in Console: generate from your community data, edit, lock keepers, regenerate the rest, and control JSON-LD and website visibility per question
- Marketing App 3.0 custom subdomains: making sure your design app’s content gets credited to your domain
- The ABCs of a full AEO strategy: Answer hubs, BLUF (bottom line up front), and Contact
- The results: one builder went from a 16% ChatGPT citation rate to 93% on Google AI Overview in four months
Want to know where your website stands? Beth runs free AEO assessments. Email your URL to beth@anewgo.com with the subject “AEO Assessment” and she’ll walk you through the results and quick wins, usually within a day or two.