How much time does your team spend entering the same data in multiple systems? A price change in the ERP, then the website, then the listing portals. Every manual touch costs time and risks an error reaching a buyer.
In this training session, Anewgo VP of Sales Beth Byrd breaks down the three ways home builders connect the systems they already use. Beth spent 11 years on the builder side doing this data entry herself, so she knows exactly where the pain points are.
What’s Covered:
- Webhooks: instant notifications to your CRM when a buyer registers, signs in, creates a brochure, adds a favorite, or shows interest in a home or community, connected through Zapier or directly to Lasso
- XML feeds: automatic updates to Zillow, Realtor.com, Homes.com, BDX, and NoviHome whenever your pricing or availability changes
- Data ingestion: community, plan, lot, and inventory home data pulled daily from your ERP into your buyer-facing tools, read-only, with no manual setup
Plus: the four unique IDs every data ingestion project requires, which ERP systems Anewgo integrates with, and how to know which integration your company actually needs.
Questions about your specific systems? Contact Beth Byrd at beth@anewgo.com or (405) 416-3793, or book time at calendly.com/beth-anewgo
Read the full guide: anewgo.com/blog/webhooks-xml-feeds-and-data-ingestion-explained
Learn more about Anewgo: anewgo.com
Anewgo is an all-in-one new home sales and marketing platform. We provide builders with AI-ready websites, interactive visualization tools, data analytics, and AI Sales Assistants to create personalized buyer journeys.